> For the complete documentation index, see [llms.txt](https://help.rankability.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.rankability.com/track.md).

# Track

- [Setting up keyword tracking](https://help.rankability.com/track/setting-up-keyword-tracking.md): Create a Track project with the right keyword, domain, platforms, locations, and scan settings.
- [Understanding SPI](https://help.rankability.com/track/understanding-spi.md): Understand how Rankability calculates the 0–100 Search Performance Index across traditional, video, AI mention, AI citation, and local visibility.
- [Reading traditional and video search results](https://help.rankability.com/track/traditional-search-tab.md): Read Google, Bing, DuckDuckGo, Brave, YouTube, Google Video Pack, and TikTok results without confusing rank changes, scan states, and page analysis.
- [Reading AI answers](https://help.rankability.com/track/ai-answers-tab.md): Read captured AI answers, brand-mention and sentiment states, location segments, history, and failed or unavailable platform results in Rankability.
- [Reading AI citations](https://help.rankability.com/track/ai-citations-tab.md): Interpret AI citation sources, analyze linked and unlinked brand mentions, identify realistic gaps, and move qualified URLs into Prospector.
- [Supported tracking platforms](https://help.rankability.com/track/supported-tracking-platforms.md): Compare Rankability's supported traditional, local, AI answer, and video tracking platforms, their per-check credits, and important cost multipliers.
- [GBP group tracking](https://help.rankability.com/track/gbp-group-tracking.md): Track the same local keywords across multiple business locations, compare Local Pack coverage, detect location overlap, and share the group report.
- [Connecting and using Google Search Console](https://help.rankability.com/track/connecting-google-search-console.md): Connect your Google Search Console account to a client, understand the data sync process, and navigate the GSC Performance card with its three tabs, granularity toggle, and comparison mode.
- [Finding low-hanging fruit opportunities](https://help.rankability.com/track/low-hanging-fruit-opportunities.md): Discover keywords where you already rank on page one or two but could gain significantly more clicks by moving into the top three positions.
- [Detecting content decay](https://help.rankability.com/track/detecting-content-decay.md): Find pages where search traffic has dropped compared to their historical peak and get AI-powered recommendations for recovery.
- [Using GSC annotations](https://help.rankability.com/track/using-gsc-annotations.md): Mark important events like algorithm updates, content changes, or campaigns on the GSC Performance chart timeline to correlate actions with traffic changes.
- [Connecting and using Google Analytics 4](https://help.rankability.com/track/connecting-google-analytics.md): Connect your GA4 property to a client, understand the metric tiles, toggle chart lines, and use the source filter, granularity, and comparison controls.
- [Understanding organic search vs AI referral traffic](https://help.rankability.com/track/organic-vs-ai-referral-traffic.md): Learn what organic search and AI referral mean in the GA4 card, which sources map to each category, and how to use the traffic source breakdown strategically.
- [Using GA4 annotations](https://help.rankability.com/track/using-ga4-annotations.md): Mark important events on the GA4 trend chart timeline to correlate site changes, campaigns, or algorithm updates with traffic patterns.
- [Reading per-keyword GA4 data](https://help.rankability.com/track/per-keyword-ga4-data.md): See on-site engagement and conversion data for the specific pages that rank for each tracked keyword, with traffic source filtering and per-URL breakdowns.
- [Using the GA4 Explorer](https://help.rankability.com/track/using-ga4-explorer.md): Deep-dive into page-level GA4 metrics with sorting, filtering, traffic source segmentation, and CSV export.
- [How Serena uses GA4 and GSC data](https://help.rankability.com/track/how-advisor-uses-ga4-and-gsc.md): Learn how both the portfolio-level and keyword-level Serena cross-reference GA4 engagement data with GSC search performance for deeper, data-driven recommendations.
- [Understanding the Track overview](https://help.rankability.com/track/reporter-executive-summary.md): Learn the difference between the client-level Track workspace and individual tracking projects, then trace each metric to its supporting evidence.
- [Integrations and connected apps](https://help.rankability.com/track/data-integrations-overview.md): Use the canonical directory of Rankability data connections, publishing workflows, collaboration apps, and developer integrations.
- [Connecting Bing Webmaster Tools](https://help.rankability.com/track/connecting-bing-webmaster-tools.md): Connect a client's Bing Webmaster Tools account by pasting an API key. Serena uses Bing search performance data alongside Google Search Console for a fuller picture — especially useful because…
- [Running benchmark reports](https://help.rankability.com/track/running-benchmark-reports.md): Benchmark reports let you run a one-time visibility scan across search engines and AI platforms without setting up recurring tracking.