> For the complete documentation index, see [llms.txt](https://help.rankability.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.rankability.com/copywriter/understanding-your-content-score.md).

# Understanding your content score

The content score is a 0–100 rating that measures how well your draft covers recommended topics and places your primary keyword in key positions.

## How it works

A circular gauge appears in the top-right sidebar. The score has two components:

### Coverage

Measures how many recommended keywords appear in your draft. Keywords are color-coded: green (used sufficiently), yellow (used but could use more), red (missing). The total is displayed, for example “50/74 Keywords.”

### Placement

Checks whether your primary keyword appears in 5 key positions:

* Title tag
* H1
* First 100 words
* Meta description
* Early H2/H3

Each position shows a green checkmark or red X.

## Additional context

* Word count and target range are shown below the score.
* The keyword list is sortable (default: Relevance) and searchable.
* You can add custom keywords, copy to clipboard, or export as CSV.

## Tips and best practices

* Focus on Coverage first – incorporate missing (red) keywords naturally.
* Check Placement second – ensure your primary keyword is in the H1, first 100 words, and meta description.
* A higher score does not guarantee rankings but indicates topical completeness.
* Prioritize red keywords for the biggest score improvements.

## Troubleshooting

* **Score seems stuck** – Make a small edit to trigger a refresh.
* **Placement X for Title tag** – The title tag is set in the Brief tab, not in the draft body.

## Related articles

* [Creating a content project (Copywriter)](/copywriter/creating-a-content-project.md) — The full content creation workflow that produces your score.
* [Content editor reference](/copywriter/content-editor-reference.md) — Detailed reference for the editor sidebar and keyword tools.
* [Running an editor review](/copywriter/running-an-editor-review.md) — Get AI editorial feedback to improve your score.
* [Content types: Educate, Discover, Compete, Convert](/copywriter/content-types-reference.md) — How content type affects scoring and optimization.


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