> For the complete documentation index, see [llms.txt](https://help.rankability.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.rankability.com/track/low-hanging-fruit-opportunities.md). # Finding low-hanging fruit opportunities Discover keywords where you already rank on page one or two but could gain significantly more clicks by moving into the top three positions. The Low-hanging fruits tab identifies search queries where your site already ranks between positions 2 and 15 with meaningful impression volume. These are your best opportunities for quick traffic gains because a small improvement in ranking can produce a large increase in clicks. ## How it works Rankability analyzes your Google Search Console data and finds queries that meet two criteria: * **Average position between 2 and 15** – You’re already visible but not in the top spot. * **At least 100 impressions** – There’s real search demand for this query. For each query, an **estimated click gain** is calculated. This estimates how many additional clicks you could receive if the query moved into the top 3 positions (based on a benchmark CTR of 10%). ## Reading the results Each row shows: * **Query** – The search term. * **Position** – Current average ranking position. * **Impressions** – How many times your page appeared in search results. * **CTR** – Your current click-through rate. * **Estimated click gain** – The projected additional clicks shown in blue (e.g., +120). Results are sorted by the highest potential click gain first. ## Tracking a keyword Click the **+** button on any row to start tracking that keyword in Track. You’ll be taken to Track setup with the keyword already filled in. From there you can choose which platforms to track (Google, AI platforms, etc.) and start monitoring. If a keyword is already being tracked, a **checkmark** appears instead of the plus button, along with a tooltip confirming it’s already tracked. ## Grouping by page Click **By page** to group all low-hanging fruit queries by the URL that ranks for them. This is useful for identifying which pages have the most untapped potential. Expand a page group to see its individual queries. ## Changing the time range Use the date range dropdown (7, 14, 28, or 90 days) to adjust the analysis window. A longer range includes more data, which can surface opportunities that shorter windows might miss. ## Related articles * [Connecting and using Google Search Console](/track/connecting-google-search-console.md) — Set up the GSC integration. * [Setting up keyword tracking](/track/setting-up-keyword-tracking.md) — Learn how to configure keyword tracking after clicking the + button. --- # Agent Instructions This documentation is published with GitBook. GitBook is the documentation platform designed so that both humans and AI agents can read, navigate, and reason over technical content effectively. Learn more at gitbook.com. ## Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter, and the optional `goal` query parameter: ``` GET https://help.rankability.com/track/low-hanging-fruit-opportunities.md?ask=&goal= ``` `ask` is the immediate question: it should be specific, self-contained, and written in natural language. `goal` is optional and describes the broader end goal you are ultimately trying to accomplish on behalf of the user. GitBook uses it to tailor the answer towards what is most useful for that goal. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.